Those companies gained even more steam in recent years as additional states legalized online sports gambling. Revenue at DraftKings, FanDuel, Caesars Sportsbook and BetMGM soared during the pandemic as more fans with time on their hands placed bets. Welcome New to Sports Betting Click for some helpful tips before you get started View the latest odds and bet online legally, securely, and easily with the top rated sportsbook. The broadcaster wants to grow revenue by serving sports gambling fanatics, while Penn was looking for a new sports betting partner after severing its partnership with Barstool, Brandt said,įor both companies, what's at stake is grabbing a piece of the rapidly growing sports gambling industry. 15 Ingestre Place Suite 265 Soho, London W1F OJH Server Time: 10:18:52 p.m. The states that first will offer ESPN Bet are:Ĭreating ESPN Bet is a strategic move for both Penn and ESPN. They think they can offer a better product.' 'They want to make it like one-stop shopping where you go to check the score and there's your betting opinions right there. 'ESPN and Penn believe they can infiltrate this market,' Andrew Brandt, a sports business professor at Villanova University, told CBS MoneyWatch.